Rachel Anderson, Chief Growth & Strategy Officer

As the Chief Growth and Strategy Officer, Rachel brings a wealth of expertise in driving business growth, optimizing profitability, and leading impactful operational change for digital marketing and ad agencies. Her strategic focus on marketing strategy, coupled with her ability to transform challenges into opportunities through high-level strategic planning, data-driven decision-making, and innovative solutions, instills confidence in her clients. Rachel's proficiency in audience and competitor research, digital audits, and CRO ensures that each project she leads is grounded in results-focused insights.

Rachel resides in North Carolina, balancing her professional career with being a proud mom of four adventurous children. She’s married to a talented musician, and together, they enjoy traveling, attending concerts, and capturing life’s moments through photography. When she’s not developing growth strategies or solving complex business problems, you can find her sipping on coffee, exploring Italy, or indulging in great food—always with company, as she never eats alone!

Whether you're seeking guidance in conflict management, forecasting, or high-level strategic planning, Rachel is the go-to expert for agencies seeking to elevate their marketing efforts and drive sustainable growth.