Month: August 2021

eXpert Insights: The Biggest Problem in Marketing is the Singular Focus On Creatives – Part 1

50% of small businesses fail within 5 years.   It’s 2018, X Agency is 1 year in and every new client brought us closer to not being just another statistic. And every client lost? We step closer to the edge of relative obscurity.  I’m in the midst of a client pitch and ask, “What are your […]

Facebook’s New Role In Digital Marketing. Takeaways + The Recording Of Our Virtual Event With ISLE

Last week, X Agency’s Darwin Liu & Rachel Anderson sat down with Cedric Penders & Reed Naliboff of ISLE to strategize Facebook’s new role in digital marketing. If you missed our virtual panel, have no fear! The recap and recording are here. JUMP TO SECTION Key Takeaways 1. Explore Various Marketing Channels One major result […]

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