X Agency is a team of digital marketing masterminds determined to make a lasting impact on our clients’ businesses and our partners, leaving the digital marketing space better than we found it. About Darwin Darwin Liu is the founder and CEO of X Agency. He believes in the power of strategic digital marketing and always […]
Last year we made the bold claim that “Black Friday was over.” 2020 absolutely changed consumer habits forever, and we’re eating our words with our turkey in 2021 because Black Friday is here to stay. Like so many things in 2021, Black Friday and Holiday 2021 are moving targets. We’ve got seven ways to prepare […]
What Team X is listening to, reading, and more. Book: Building a Story Brand As an agency, one thing that allows us to drive remarkable results faster is when the client truly knows who they are as a brand. Too many brands have unrealistic or inaccurate ideas of who their customers are, or how to […]
50% of small businesses fail within 5 years. It’s 2018, X Agency is 1 year in and every new client brought us closer to not being just another statistic. And every client lost? We step closer to the edge of relative obscurity. I’m in the midst of a client pitch and ask, “What are your […]
X Agency is a team of digital marketing masterminds determined to make a lasting impact on our partners and clients’ businesses, leaving the digital marketing space better than we found it. Lyara Lobo, one of our OG Digital Account Managers, is constantly pushing others to think creatively and outside the box. She has a desire […]
If the Covid-19 pandemic taught us anything, it’s that we appreciate getting outside more than ever. In a time when stress and anxiety were at an all-time high, ISLE paddleboards offered the perfect outdoor escape to balance the mind, body, and soul. They believe that paddleboarding is an accessible, immediate, and direct path to achieving […]
Last week, X Agency’s Darwin Liu & Rachel Anderson sat down with Cedric Penders & Reed Naliboff of ISLE to strategize Facebook’s new role in digital marketing. If you missed our virtual panel, have no fear! The recap and recording are here. JUMP TO SECTION Key Takeaways 1. Explore Various Marketing Channels One major result […]
What Team X is listening to, reading, and more. Podcast: Brave Commerce Staying on top, or let’s be real, ahead of trends in the constantly evolving digital marketing space is incredibly important to us. “Brave Commerce”, hosted by Rachel Tipograph (Founder and CEO of Mik Mak) and Rachel Hofstetter (President of Profitero), “tackles what’s relevant […]
X Agency is a team of digital marketing masterminds determined to make a lasting impact on our partners and clients’ businesses.
Most people want to live a “healthy” life. You know the drill: try to maintain a healthy diet by incorporating plenty of fruits and vegetables into our meals, avoid processed foods, cut down on carbs and sugar intake, etc. In this effort to be healthier, we tend to focus more on what we’re putting in […]
